I've shipped product to millions at Atlassian, co-founded a startup from idea to launch, and built a global PM community of 40,000+ members. I bring technical depth, creative instinct, and a bias for outcomes over output.
Led the 0→1 launch of Work OS, an enterprise AI product that doubled company ARR. Helped enterprises like Walmart and JP Morgan make smarter decisions about how work gets allocated between humans and AI agents.
6+ years driving platform, growth, performance and UI initiatives on Jira — the world's most widely used project management tool. Shipped experiences used by millions of teams globally, achieved +$7.7 million ARR.
Designed and automated cloud infrastructure for an enterprise process automation platform serving clients in finance, insurance and travel. Learnt that I prefer to be more market and customer-facing, so I pivoted to PM.
Co-founded a local marketplace for trading second-hand goods. Led a team of 3 engineers and 1 designer across USA/AU timezones to build MVP with <$1,000, and grew a community of 1,000+ users on Facebook before launch.
Achieved 1st of 182 students (Web Applications Engineering) and awarded AUD$1000 for The WiseTech Global COMP9321 Prize. Achieved 1st for team project (e-Enterprise Project) and awarded AUD$1000 for The WiseTech Global COMP9323 Prize.
Achieved 3rd and awarded USD$500 for the Inventure Prize. Awarded Entrepreneur Club Member of the Year by University of Florida's Centre for Entrepreneurship and Innovation.
Feel free to reach out if you enjoy my posts.
How to run product experiments Learn More
What I learnt at film school about making good products Learn More
Is product management more of an art or a science? Learn More
Understand SaaS, PaaS, IaaS, CaaS and FaaS in Cloud Computing Learn More
Some of the wonderful friends whom I met in Poland... great memories!
Donning the dress required in Dubai and playing music...
Admiring the Sheikh Zayed Grand Mosque, a key place of worship for prayers.
Who doesn't want to snuggle under the bean in Chicago?
Presenting at an Atlassian user group for the first time and overseas in Hong Kong!
1st snowstorm in 20+ years! The whole city's traffic was down!
When my brother tries to stand on my hand in Jeju Island...
I should return to Japan sometime to visit this temple made of gold!
Path of a thousand torii gates...
At the top of Tokyo Towers!
First time hang gliding and feeling like a bird!
Once an AIESECer, always an AIESECer!
The red bridge connecting the city to Oakland.
Enjoying viewing the mini versions of cities around the world!
Learning how to make a film - it is very much like making a software product, only higher risk as you can't iterate on it after release.
Boarding down sand dunes in Jervois Bay!
Finally got to meet author of "Inspired", Marty Cagan!
First time snowski in Prague mountains - I got lost while returning to base!
Steam locomotive used during World War 2 that commemorates the construction of the Death Railway between Thailand and Myanmar.
Vietnamese love sitting on low tables and chairs outside the restaurant. It definitely took me a while to get used to it!
My first startup, TradeSumo, was born at a Startup Weekend. My co-founder and I decided to continue after the hackathon.
Right before my first skydiving!
View from SkyPoint Observation Deck
With our friendly Quokkas in Rottnest Island